GOT THE MOVES
ONE of the funniest and most beautiful ads to go viral this year was Evian Water’s ad for bottles titled “Baby& Me”. Launched in April, the ad notched up an amazing 30 million hits on YouTube in just fi ve days. It shows adults being stunned that their refl ections are dancing babies. The result was adorable. The ad was a follow- up to the company’s successful “Roller Babies” ad of 2009 which was also hugely popular but failed to generate anywhere near the traction of the 2013 campaign.