THE WHIS­PERER

Sunday Tasmanian - Tassie Living - - PETS - Anne Box­hall Email abox­hall@big­pond.com

CLARE Mann is a Syd­ney based com­mu­ni­ca­tions ex­pert and au­thor. Her lat­est book ti­tled Com­mu­ni­cate be­gins with this ded­i­ca­tion to an­i­mals: “To all sen­tient be­ings on this earth who so of­ten are taken ad­van­tage of by hu­mans. I com­mit to play­ing my part in cre­at­ing a more com­pas­sion­ate world by help­ing peo­ple com­mu­ni­cate and be­come more con­scious and con­nected, re­gard­less of how many legs they have.” Well known in the fi eld of hu­man re­sources and or­gan­i­sa­tional psy­chol­ogy, Mann is of­fer­ing her ex­per­tise to those who care about an­i­mals.

Her aim is to help peo­ple com­mu­ni­cate on be­half of an­i­mals with­out get­ting swept up in the emo­tion and pas­sion that can de­rail dis­cus­sions on jus­tice for an­i­mals.

In­dif­fer­ence to an­i­mal suf­fer­ing is red rag to a bull for peo­ple who know the depths of mis­ery and cru­elty infl icted on an­i­mals.

This is par­tic­u­larly the case with the in­dus­tri­alised cru­elty of fac­tory farm­ing, which the vast num­ber of peo­ple re­main un­aware of or choose not to look into.

Frus­tra­tion and the sense of in­jus­tice can stand in the way of com­mu­ni­cat­ing prop­erly. In her book, Mann of­fers skills to be­come a calm com­mu­ni­ca­tor through turn­ing anger or an­noy­ance into pos­i­tive ac­tion, good com­mu­ni­ca­tion and use­ful skills across most of life’s sit­u­a­tions.

Calmly com­mu­ni­cat­ing on be­half of an­i­mals is an ef­fec­tive way to im­prove their lives and re­duce hu­man ex­ploita­tion of an­i­mals.

Com­mu­ni­cate can be or­dered at clare­mann.com

Mann is also or­gan­is­ing work­shops for peo­ple keen to learn and prac­tise the skills in­volved in speak­ing up for an­i­mals. You can reg­is­ter your in­ter­est at an­i­mal­ef­fect.com/ course

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