Hum­ble Hugh our most trusted

Sunday Tasmanian - - News -

AUS­TRALIANS trust Hugh Jack­man, Jamie Oliver, Ellen DeGeneres and Kerri-Anne Ken­ner­ley be­cause they’re scan­dal-free and down-toearth, a new re­port has found.

Celebri­ties who are from hum­ble be­gin­nings and not af­fected by power or wealth are more likely to be trusted, ac­cord­ing to in­ter­views with 72 Aus­tralians by mar­ket re- search firm The Korn Group.

Di­rec­tor Neer Korn said Jack­man and Oliver in par­tic­u­lar “were so trusted they could spruik any­thing”.

In terms of jobs, the re­port shows GPs and phar­ma­cists have slipped on the trust scale and no longer have uni­ver­sal ac­claim, Mr Korn said.

Peo­ple also trust nurses, teach­ers and vets.

Hugh Jack­man

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