Everybody Lies Seth StephensDavidowitz Bloomsbury $24.99 A former Google data scientist has turned Google sleuth to write this utterly engrossing expose into just who we are now that we have a tool with whom we can talk in secret. We’re a pretty unseemly crowd in many ways and Google is asked the most intimate, absurd, sad and sometimes terrifying questions. Collated as big data, we find a world of gender prejudice and anxiety. Stephens-Davidowitz compares pregnant women’s concerns in different cultures. Fascinating. Extensive research embraces night light reflecting GDP, sexual mores, hate, prejudice and betting statistics. These are among the wealth of issues, even, in the last chapter, how many people never read last chapters. This is a modern mustread. Entertaining and revelatory. One critic called it “Freakonomics on steroids”.