Support all businesses in the Caloundra CBD
THIS month the new initiative of the Caloundra Business Alliance was launched with the promise of uniting Caloundra’s CBD businesses and better connecting those businesses with the local community.
President of the newly-formed group, Dan Ross, says that their objective, “is to support all businesses in the Caloundra CBD and result in a social and economic outcome for all.”
“We are a not-for-profit organisation with 100% of all funds going back into the Caloundra business area and community. All committee members of The Caloundra Business Alliance are volunteers who give up their free time to promote the Caloundra CBD,” Mr Ross said.
The group will work in conjunction with the existing Caloundra Chamber of Commerce, looking at different sectors with the common goal of helping Caloundra businesses thrive.
The Chamber will continue to focus on postcode 4551. The Business Alliance will focus particularly on Caloundra Central Business District, which includes from Bulcock Beach Esplanade up through to the CBD and beyond. Working with businesses within this area their plan is to extend their network wider.
The Alliance will also look at ways to increase foot traffic in our CBD, including the creation of new events and Caloundra-centric promotions.
Just last week, we welcomed the first annual Pirate Fest – a creative way to promote our “City of Beaches” while tying in school holiday activities.
We are lucky to have some notable home-grown talent here in Caloundra and that includes our locally owned and operated businesses.
If we support our businesses through The Alliance, as well as by simply shopping locally, not only will there be a bonus for businesses, it will have a flow-on impact to employment levels and local suppliers.
I wish the new Caloundra Business Alliance as well as the Caloundra Chamber of Commerce the best of luck and I look forward to working with them.