Trop­i­cal North on track to hit tourism tar­get

Tablelands Advertiser - - NEWS - An­drea Falvo

TOURISM is ex­pected to con­tinue thriv­ing in Trop­i­cal North Queens­land over the com­ing years with vis­i­tor num­bers al­ready ex­ceed­ing tar­gets fore­cast for 2022.

Tourism Trop­i­cal North Queens­land chief ex­ec­u­tive of­fi­cer, Alex de Waal at­tended Mareeba Cham­ber of Com­merce’s re­cent lun­cheon and re­vealed there had been 2.9 mil­lion visi­tors to the TNQ re­gion last fi­nan­cial year.

“There was a 13 per cent growth in the in­ter­na­tional side of the equa­tion,” he said. “We had 860,000 in­ter­na­tional visi­tors com­ing to our doorstep and a 13.6 per cent growth on the do­mes­tic side, which is two mil­lion visi­tors.

“The do­mes­tic mar­ket is sig­nif­i­cantly larger than the in­ter­na­tional, but the in­ter­na­tional pro­vides for a dif­fer­ent com­po­si­tion of de­mand.”

Mr de Waal said TNQ was one of the few des­ti­na­tions in Aus­tralia that looked like it would achieve 2022 tar­gets.

“We’re sig­nif­i­cantly above those at the mo­ment – we’re around the 2018/2019 mark at the mo­ment.”

Mareeba Cham­ber of Com­merce chair­man, Joe Moro said the cham­ber lun­cheon was a part of a se­ries of work­shops that would be held over the next month to in­crease the aware­ness of the im­por­tance of tourism to the area.

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