REAL HEALTHY. REAL TASTE. REAL FOOD
“It’s not about being on a diet. It’s about having an easy diet of great food.”
meet eat real
Struggling to meet your healthy eating goals? With so many competing health myths, impossible diet rules and other everyday hurdles it’s not easy to cut through to what’s real about healthy. That’s where Eat Real comes in. We’re going to make it easier than ever for you to eat well every day. We honestly believe that with the right recipes, tools and knowhow, it’s not that hard. Eat Real makes healthy eating simple, achievable and super tasty. It’s all about enjoyment and balance. No favourite foods are completely off the menu. There’s even room for sweet treats and the odd glass of wine! We’re talking real food, with real taste that’s real healthy.
We’re setting the record straight on health fads, confusing diet trends and impractical food rules. We’re here to show you that healthy eating isn’t complicated, it’s just about making good choices. Eat Real is not about being on a diet. It’s about having lots of healthy food ideas at your fingertips, with thousands of recipes to suit every person and every family.
We totally understand that eating healthy is not ‘one size fits all’, so Eat Real will help you wherever you’re at on your path to healthy. You can bring your family along, too – they’ll love our healthier versions of favourite dinners. Every dietary need and preference is covered, so even the fussiest eaters will find something they like. Jump in wherever you like. You can dip in and out of our great healthy hacks and family-friendly recipes, or go all the way with the Eat Real 7-day Kickstart Plan (see p104) and online menu plans, with calorie-counted and nutritionally balanced recipes and snacks.
real quick & easy
We want to smash the myth – once and for all – that healthy food is tricky and time-consuming. So we’re delivering food ideas that are tasty, budget-friendly and, best of all, hassle-free. Eat Real is your new everyday ‘go-to’ for any meal and every occasion, including entertaining.
We’re all watching our wallet and Eat Real is perfectly in tune with keeping your weekly food bills down while on a budget. Because Eat Real emphasises real food that is easily found in your local supermarket, you might just find you’re saving money, especially when you’re using our handy shopping tools and meal-planning guides.
We’re excited for Eat Real to become a vibrant community all about sharing tips, lessons learnt and clever ideas. We look forward to hearing about your experiences – what works (and what doesn’t!), along with those small game-changing gems that can make a difference for someone else. We also look forward to sharing the transformations that happen when you Eat Real – both from our team, and also across the taste.com.au community.