New work­ers needed for a pre­dicted tourist flood

Thou­sands more skilled work­ers will be re­quired to show off the state in the next decade, Tourism Writer Stu­art Innes re­ports.

The Advertiser - Careers - - Front Page -

AN in­creas­ing num­ber of in­ter­na­tional tourists vis­it­ing South Aus­tralia is pre­dicted to de­mand about 8000 new skilled work­ers for the tourism in­dus­try by 2020, re­search finds.

Tourism as a whole, in­clud­ing in­ter­na­tional, in­ter­state and in­trastate, is al­ready mea­sured as a $4.4 bil­lion-a-year in­dus­try to SA, ac­count­ing for more than 55,000 jobs in the state.

But a 2020 Tourism In­dus­try Po­ten­tial re­port finds scope for a big in­crease in in­ter­na­tional tourism to Aus­tralia, mean­ing a ma­jor lift in money spent by vis­i­tors.

And be­ing com­par­a­tively labour­in­ten­sive, the 24/7 tourism in­dus­try means many more jobs to cater for the de­mand.

Tourism Aus­tralia man­ag­ing di­rec­tor Andrew McEvoy told the Aus­tralian Tourism Ex­change last month that hav­ing enough work­ers could be a chok­ing point in reach­ing that full po­ten­tial.

In­ter­na­tional tourism into Aus­tralia is val­ued at $70 bil­lion a year.

The cur­rent trend would take it to $97 bil­lion a year by 2020.

But Mr McEvoy says the po­ten­tial is for $115 bil­lion by then and a ‘‘stretch goal’’ is $140 bil­lion, or dou­ble the cur­rent spend­ing.

That will re­quire 50,000 more ho­tel rooms – 4000 of them in SA – Mr McEvoy says, plus a 40 to 50 per cent in­crease in in­ter­na­tional air ca­pac­ity com­ing in and 25 per cent more do­mes­tic flights. That all means more jobs.

Tourism, cur­rently ac­count­ing for 500,000 jobs in Aus­tralia, will need to grow to 600,000 jobs by 2020, Mr McEvoy says. That 100,000 growth in­cludes about 8000 jobs in SA.

‘‘The big­gest chal­lenge,’’ Mr McEvoy says of achiev­ing the po­ten­tial growth, ‘‘is in labour and skills in an al­most fully-em­ployed nation.’’

For ex­am­ple, the surge in growth of Asian, par­tic­u­larly Chinese, tourism into SA has led to Chi­ne­ses­peak­ing guides be­ing put on cer­tain tours here. The avail­abil­ity of Chinese-speak­ing staff is an is­sue cited by South Aus­tralian Tourism In­dus­try Coun­cil chief ex­ec­u­tive Ward Til­brook.

The Fed­eral Gov­ern­ment has been sur­vey­ing tourism op­er­a­tors to de­tect ‘‘hot spots’’ ge­o­graph­i­cally or job skills where sup­ply does not meet de­mand.

Jobs wholly or partly re­liant on tourism are di­verse – from 747 pi­lots to ho­tel house­keep­ers, air­port bus driv­ers to tour guides, ho­tel chefs and wait­ers to book­ing

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.