On­line as­so­ci­ates

As­so­ciate, Has­sell

The Advertiser - Careers - - Front Page - BISI ASHIRU

SO­CIAL me­dia was cru­cial for Bisi Ashiru to get a job in Ade­laide when she and her part­ner moved to Aus­tralia from the UK last year. She was able to net­work to find op­por­tu­ni­ties, ar­range in­ter­views, learn about the com­pany and ‘‘ meet’’ her prospec­tive co-work­ers us­ing on­line tools such as Skype, YouTube, Face­book and LinkedIn.

‘‘ It gave me a bit of in­sider knowl­edge, as it were,’’ she says. ‘‘ Nor­mally I would be go­ing to a coun­try where I’d know no one, but through the links it makes com­ing to a com­pletely new coun­try more ac­ces­si­ble.’’

She still uses so­cial me­dia in her work as an ar­chi­tect, con­nect­ing and com­mu­ni­cat­ing with work col­leagues and con­tacts through so­cial me­dia, in­clud­ing the in­ter­nal net­work es­tab­lished to help co-work­ers dis­cuss projects as they work.

‘‘ You don’t re­alise you use it for the things you use it for,’’ she says.

‘‘ With LinkedIn, there’s lots of groups you can join, not in the sense of you hav­ing to be col­lab­o­ra­tive but just bounc­ing ideas around. ‘‘ There’s some el­e­ments on Face­book where you can get in­for­ma­tion on sub­jects that you are in­ter­ested in.

‘‘ Has­sell has put things out on YouTube, which peo­ple can look at and get a snap­shot of what’s hap­pen­ing.’’

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