Toyota out on its own in sales
TOYOTA will be toasting its increasing stranglehold on the Australian new car market following the release of the halfyearly sales figures.
The company’s domination extends across passenger cars, SUVs and light commercial vehicles, highlighting the brand’s reputation for reliability and value. In June sales figures released by Vfacts, Toyotabadged vehicles account for almost one in five new vehicle registrations. No coincidence then that four of the top 10 bestselling models are Toyotas.
In pure numerical terms, Toyota’s six-month total of 109,023 is up by almost 7000 vehicles on the same time last year and almost matches the combined sales of Mazda and Hyundai, sitting in second and third place respectively.
Holden continues to be hammered as ittransitions from being a local maker to importer. It still sits in fourth place but sales are down more than 12 per cent for the year.
The Commodore accounted for more than 10,000 of the 42,000 sales and the factory shuts in October. The slump is likely to continue despite the impending arrival of the Opel Insignia as its replacement.
Ford sits in fifth place on the sales charts and can thank the Mustang for not being in a similar position to its archrival. The two-door coupe has added more than 5000 sales to the company’s fortunes in the first six months, meaning one in eight new Blue Oval vehicles bears the pony badge.
Our infatuation with SUVs continues, though the market is moving away from the small soft-roaders into the medium and large segments. Mid-sized SUVs grew by almost 33 per cent in June and, with year-todate registrations of 97,939, trail only small passenger cars as the biggest single sector.
In the prestige ranks Mercedes-Benz is emulating Toyota’s ascendancy. Benz has sold 22,318 cars to date in 2017, for an 8 per cent improvement.
The 12,843 BMWs sold and Audi’s 10,702 represent falls of 18 and 12 per cent respectively.
June YTD Toyota HiLux 5461 23,378 Ford Ranger 5051 21,638 Toyota Corolla 3830 19,454 Hyundai Tucson 3741 12,836 Mazda3 3490 18,052 Hyundai i30 3471 14,537 Toyota Camry 3191 11,698 Mitsu Triton 2995 11,950 Mazda CX-5 2487 12,924 Toyota RAV4 2460 10,811
Toyota Corolla: The brand’s best-selling passenger vehicle