Sponsor steel the one for Swans
MALAGA-based boots supplier Steel Blue has renewed its long-standing partnership with Swan Districts for a further three years.
Steel Blue has sponsored the club since 2004 and has held the naming rights of Bassendean Oval for the past 14 years.
Swans chief executive Jeff Dennis said the supplier had become a very important part of the club.
“Everyone at the club has built an enduring relationship with the owners and staff at Steel Blue over the past 14 years,” he said.
Steel Blue founding director and chief sales officer Ross Fitzgerald said the partnership grew through mutual values and focus on community engagement.
“The Steel Blue team feel privileged to support organisations at a grass root level,” he said.