Un­lock­ing the power of school pho­tos

The Australian Education Reporter - - NEWS -

IS your school get­ting the most out of its pho­tos and videos? Does it have com­plete con­trol over me­dia content for ef­fec­tive and ap­pro­pri­ate use? Does it col­lect the ex­plicit con­sent of par­ents to re­spect their wishes and re­duce dig­i­tal iden­tity risks? Is it sim­ple to ac­cess?

These are tough ques­tions for any school to con­fi­dently an­swer, but pix­evety CEO Colin An­son says his plat­form re­ally is the only photo man­age­ment so­lu­tion avail­able to­day that will as­sist schools in get­ting the most out of their me­dia col­lec­tions, save a school time and re­sources, give par­ents greater, safer ac­cess and con­trol to their child’s pho­tos, and help a school ad­dress grow­ing pri­vacy con­cerns.

Mr An­son is pas­sion­ate about help­ing schools do more with their pho­tos while pro­tect­ing the dig­i­tal iden­ti­ties of stu­dents.

“A pic­ture tells a 1000 words. Schools have re­alised this and are in­creas­ingly us­ing pho­tos and videos to share unique sto­ries with their par­ent com­mu­ni­ties,” Mr An­son says.

“Yet it is still tak­ing up a lot of staff time, and schools have a duty of care to pro­tect the iden­ti­ties of stu­dents; this should be at the heart of every­thing a school does.”

Cy­ber­bul­ly­ing, im­age-based abuse, groom­ing, the creation of preda­tor child ex­ploita­tion ma­te­rial, data pro­fil­ing, and iden­tity theft are just some of the real and very present dan­gers that can re­sult from shar­ing a child’s photo on­line.

Re­cent RMIT Univer­sity re­search states 80 per cent of vic­tims who had ex­pe­ri­enced threats to dis­trib­ute an im­age re­ported prom­i­nent lev­els of psy­cho­log­i­cal dis­tress, con­sis­tent with a di­ag­no­sis of mod­er­ate to se­vere de­pres­sion and/or anx­i­ety dis­or­der.

Mr An­son says pix­evety is the only full-spec­trum photo con­sent and man­age­ment so­lu­tion that sup­ports a school in be­com­ing pri­vacy com­pli­ant; en­abling it to eas­ily and safely share spe­cial mo­ments with par­ents and al­low staff to quickly source rel­e­vant and per­mis­si­ble content for an up­com­ing event, pre­sen­ta­tion or pub­li­ca­tion.

Proudly Aus­tralian-owned and based, with all data stored lo­cally, pix­evety of­fers schools a sim­ple, safe and highly-se­cure plat­form that can be eas­ily in­te­grated and man­aged within a school’s ex­ist­ing sys­tems.

• Col­lect and man­age school dig­i­tal as­sets quickly and eas­ily (pho­tos, videos and other file for­mats)

• Use auto-tag­ging and meta­data tech­nol­ogy (in­clud­ing face and ob­ject recog­ni­tion) to in­tel­li­gently or­gan­ise content and –

• For the first time ever, be able to cross-ref­er­ence parental/guardian per­mis­sions in real-time with each stu­dent photo via an on­line con­sent mod­ule.

“As a school, it’s time to stop wast­ing pre­cious time find­ing that one photo in a sea of pho­tos,” Mr An­son says.

“Give staff back that time to bet­ter col­lab­o­rate and un­lock the power of your school pho­tos.”

For more in­for­ma­tion on how pix­evety can be eas­ily plugged in at your school, visit www.pix­evety.com, call us on 1300 438 389, or visit the team at this year’s EDUTECH event in June (Stand 429) to see a quick demo.

pix­evety CEO Colin An­son is pas­sion­ate about help­ing schools do more with pho­tos and pro­tect­ing stu­dent dig­i­tal iden­ti­ties.

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