Home office drives growth
Achieving a balance between work and lifestyle is a key factor for interstate buyers
Finding the perfect work-life balance is top of most buyers’ wish lists.
And with more and more employees and bosses able to work remotely due to advances in technology, the home is fast becoming an extension of the office.
Nutrend Homes business manager Peter Nastrom said the increasing acceptance of “agile working” was a key driver behind interstate growth, and was changing the way people designed their homes.
“While recently there has been a lot of hype around the Commonwealth Games driving growth on the Gold Coast, we have witnessed a significant growth in the number of interstate buyers over the past two years, with now a third of our clients coming from interstate,” Mr Nastrom said. “This growth is enabled by agile working which has made it possible for young professionals and business owners to literally pick up their businesses and move them here, allowing them to take advantage of the Gold Coast lifestyle, without disrupting their careers.”
Mr Nastrom said they had also seen a spike in requests for an attached granny flat – a space now more often used as a home office.
Proximity to airports and highways were also key selling points, with Gold Coast developers identifying “corporate FIFOs” among their buyers.
Zinc Kirra and Southbreak North Kirra are among numerous apartment projects on the Gold Coast highlighting their distance from the airport and major arterials – a must for working buyers.
QM Properties general sales manager Damien Ross said interstate buyers were simply seeking a better lifestyle.
“Demand for large lot releases has been exceedingly strong with buyers taking advantage of the large, freehold waterfront homesites at Coomera Quays, while those seeking a tree change are snapping up the hinterland acreage at
Tuxedo Junction,” Mr Ross said.