Over-50s development a towering success
THE promise of on-site support services lured buyers to an over 50s development in Southport last year, with the apartment complex receiving more than $18.5 million in sales.
The project, known as Victoria Towers, is Australia’s first over 50s highrise to have both freehold apartments and a on-site Nobel Life aged care centre.
Sales manager Jackie Taylor-Fox said the end of the year had been particularly strong for the development.
“The confirmation of Nobel Life as the operators of our aged care facility has lead to a jump in sales, toward the end of 2013,” she said.
“We’ve had a strong level of inquiry in the past couple of months as prospective buyers learn about the Nobel Life facility and appreciate the value of the Victoria Towers location, amenity and services.”
In the three months since September, nine sales worth more than $5.5 million have been made for Victoria Towers, most of these for two and three-bedroom apartments.
Ms Taylor-Fox said apartment owners also had access to 24-hour emergency support services.
“It means over 50s can enjoy the lifestyle they are accustomed to, but know that help is there if needed,” she said.
“Couples also like the fact that if one partner requires a higher level of care, one can be in the aged care facility, while the other is still in the same building.”
Ms Taylor-Fox said she expected sales activity would increase this year when the nearby light rail line was completed.
Victoria Towers has 220 apartments across 32 floors, with three levels dedicated to the 84-bed aged care facility.
The $220 million development is in the heart of Southport and is close to the Australia Fair Shopping Centre, medical services and the Southport RSL.
Apartments in the tower have views of the Broadwater, Surfers Paradise or the hinterland.
There are one, two and threebedroom apartments from 79sq m to 154 sq m.