Designer rugs

Set your room in the right di­rec­tion with the per­fect floor­cov­er­ing, writes Jennifer Veer­huis

The Daily Telegraph (Sydney) - Home - - FRONT PAGE -

You could say Yosi Tal knows rugs from the ground up. His com­pany Designer Rugs, which re­cently cel­e­brated its 30th birth­day started out mak­ing its floor­cov­er­ings by hand in the in­ner­west sub­urb of Mar­rickville.

“Most other rug peo­ple are sim­ply im­porters and go to other coun­tries and buy what’s avail­able,” Yosi says.

The com­pany which he founded with his par­ents Eli and Nu­rit has been at the fore­front of Aus­tralian rug de­sign ever since.

Now based in Le­ich­hardt, the com­pany also has show­rooms in Bris­bane, Mel­bourne and Auck­land.

These days, the com­pany sources ar­ti­san rug mak­ers from Nepal, Ti­bet, In­dia, Malaysia and China us­ing New Zealand wool, silk, bam­boo silk and even hemp to cre­ate their de­signs.

What truly sets them apart though, is their com­mit­ment to Aus­tralian de­sign. They reg­u­larly col­lab­o­rate with lead­ing de­sign­ers such as Os­car-award win­ner Cather­ine Martin, fash­ion de­sign duo Eas­ton Pear­son, Di­nosaur De­signs, Akira Iso­gawa, in­te­rior de­sign­ers Greg Natale and Meryl Hare and in­dige­nous artist Min­nie Pw­erle, as well as in-house de­sign­ers such as Chris­tine McDon­ald.

Early days

Yosi says he knew the mo­ment when his com­pany had hit the big time. They got an ur­gent re­quest for a rug for the Pope’s visit to St Pa­trick’s Cathe­dral in Mel­bourne in 1986.

“They said, ‘Can you please make it for us very quickly?’ and it went re­ally well,” Yosi says. “Then we told peo­ple we had made a rug for the Pope.”

Now their rugs can be seen at Par­lia­ment House in Can­berra, ho­tel foy­ers, re­sorts, high com­mis­sions and em­bassies s in Aus­tralia and around d the world.

“Emi­rates has only two six-star re­sorts in the world, one in Dubai and one in the Blue Moun­tains, Wol­gan Val­ley,” Yosi says.

“They chose us to man­u­fac­ture all the rugs for Wol­gan Val­ley.”

At the same time, the res­i­den­tial mar­ket for their be­spoke and stan­dard rugs con­tin­ues to thrive.

“We’ve done a lot of in­cred­i­ble homes across Aus­tralia and all over the world,” Yosi says.

“A lot of our work is do­mes­tic and a lot of peo­ple love the fact that we use Aus­tralian de­sign­ers.”

And they are not lim­ited by size ei­ther, with Yosi say­ing rugs can be

The Hare & Klein range of rugs plays with im­per­fect pat­terns.

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