HOMEWORLD CELEBRATES 30 YEARS ON DISPLAY
There’s something about walking through your potential dream home that makes all the difference to the decision process. Started in 1986 by a co-operative of builders, HomeWorld is still the place where would-be homeowners go to see a large variety home designs in one place.
Unique to NSW, it now has three sites and 210 new homes on display from 40 builders.
CEO Phil Jones (pictured top) says visitors to HomeWorld are looking for variety and with so many homes by different builders on display, buyers have plenty to choose from.
“There’s a great variation of competitors and we offer houses from first homebuyer right through to multi-million dollar luxury homes,” he says. “It’s like a shopping centre — it’s a very simple formula.
“You’re going to a village where you can walk from company to company, they’re all alongside each other.”
Rate of return
Phil says HomeWorld visitors tend to pay return visits as they make decisions about the home and builder they want to select.
“People come here for a day out,” he says. “They want to look at the decorating and the landscaping. Up to 4000 cars a week can go through here.”
Phil says the preferences of homebuyers have changed over the years and the builders at HomeWorld continue to respond to that.
“The consumer these days is not like the Baby Boomer buyers who wanted more bedrooms and more bathrooms,” he says.
“Baby Boomers went from three to four bedrooms and double garages to triple garages and they went from four bedroom to five bedroom and a rumpus room.”
Phil says the next generation want to see functional living spaces to suit their changing lifestyles, including duplexes and the wider variety of housing designs.
“HomeWorld now receives a lot of inquiry for duplexes and granny flats and studios,” he says. “We are looking to create them, but these things are subject to local government approval.”
Building a future
While there are currently three HomeWorld sites — at Kellyville, Camden North (Gledswood Hills) and Thornton at Maitland — they will eventually be shut down and the houses sold off as designs are updated and new display villages appear.
New HomeWorld sites are already planned for the future, including at Box Hill in the northwest, at Camden and at Warnervale on the Central Coast.
“We’re building our next one for Camden, which is hopefully commencing in the middle of next year,” Phil says.
“That will be 60 houses and it will register this month (in November) and then houses will start being built.
“There will also be a new display village at Box Hill in the northwest.”
Construction on the HomeWorld at Warnervale will start in February next year.
Phil believes that while many Sydneysiders live in apartments, the overriding preference is still a house with a backyard.
“There are a lot of units but people would much prefer to have a backyard rather than a balcony,” he says.
HomeWorld North Kellyville showcases dozens of display homes from a wide variety of builders.