Here’s to an even Betta 10 years


Store Man­ager Steve Hicks couldn’t have imag­ined when he started work­ing at the home re­quire­ments store eight and a half years ago how it has evolved to­day.

Once hold­ing only specific fur­ni­ture-based items in stock, the store has mar­ried with the Betta Elec­tri­cal com­pany and has in ef­fect reeled in fur­ther sus­tained suc­cess.

It used to be just fur­ni­ture, car­pet and mat­tresses, but now there are wash­ing ma­chines, fridges, TVs and plenty more.

Lo­cated on 351-355 Hon­our Av­enue in Corowa, the store has de­vel­oped into a new for­mat that Mr Hicks re­calls as a nec­es­sary evolution of the busi­ness.

“What I’ve like most about work­ing here is all the challenges that we’ve faced,” he told The Free Press.

“Since I started work­ing here, we’ve gone from some­thing I knew which was fur­ni­ture, bed­ding and some car­pet side, to hav­ing to know car­pet, elec­tri­cal, how a dish­washer works … just ev­ery­thing.

“There’s not been a year where we’ve changed and I haven’t learnt some­thing, which has been re­ally en­joy­able.”

Mr Hicks said it wasn’t an easy de­ci­sion at the start to take on the elec­tri­cal ap­pli­ances and build a sec­ond part of the store, but the pos­i­tive re­sults have snow­balled.

“I’ll tell you straight, we were do­ing one lounge suite a month when I first started and when we joined forces we were do­ing five or six a month,” he said.

“I’ll put it down to two things; prod­uct and price.

“Ob­vi­ously we also be­lieve we pro­vide more than ex­cep­tional ser­vice, we go over and

Corowa Fur­nish­ings and Floors and Betta Home Liv­ing is say­ing thanks to its cus­tomers as it cel­e­brates 10 suc­cess­ful years of the car­pet tile, elec­tri­cal ap­pli­ance and re­tail fur­ni­ture busi­ness.

be­yond to sat­isfy our cus­tomers. We know that the cus­tomers are im­por­tant.

“Meet­ing new peo­ple and hav­ing great cus­tomers has been fan­tas­tic as well. Our busi­ness has re­ally tried to help sup­port the com­mu­nity.”

Mr Hicks said that get­ting out to de­liv­er­ies is also be­com­ing much harder be­cause of the sheer growth of cus­tomers, but it’s a “fan­tas­tic” prob­lem to have.

“We are now pulling from Al­bury. We would never have thought we’d sell into Al­bury. It’s al­most to the point where we’re go­ing to Al­bury once a week with a truck­load of fur­ni­ture,” he said.

The birth­day sale is cur­rently on and it lasts un­til the end of June. It is the big­gest sale the store has ever had and peo­ple have been flock­ing through the doors.

Mr Hicks is urg­ing cus­tomers to not miss out, with prices go­ing back up in July.

“The sale is a thank you to our cus­tomers but stock will not last. The cur­rent stock in the store is the 20 per cent off and peo­ple are al­ready buy­ing even if it’s not a ne­ces­sity, be­cause of how cheap it cur­rently is,” he said.

“Prices will all be go­ing up on July 1 so cus­tomers will need to get in now.”

To check out the fast sell­ing cat­a­logue, visit the Fur­nish­ings and Floors and Betta Home Liv­ing web­site at: https://corowa­fur­nish­ings­

Store Man­ager Steve Hicks (left) pic­tured with co-workers Carolyn Wal­lis and Nathan Thomas.

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