OLIVER ROPES IN THE KIDS
The acclaimed chef is over his crusading phase – for now – and is cooking comfort food with the family for a change of pace
Jamie Oliver is renowned for his boyish charm. It was nowhere to be seen, however, when Oliver decided it was time to risk his popularity by forcing viewers to confront serious health issues.
He weathered severe criticism for his anti-obesity campaign and Ministry of Food series set in Rotherham, Yorkshire.
He was left battle-weary after Rotherham residents accused him of portraying them as “dumbos’’ and “numpties’’.
Some accused the show of being Oliver’s “vanity project’’ rather than a genuine campaign to help those whose diets were so appalling that they were eating themselves to death.
“I don’t benefit from bulls--ting,’’ a defiant Oliver says of his critics.
“I go through (in editing) every scene we film because if I can’t justify every scene in the show then people like you
Jamie Oliver prepares his Nostalgia Schnitzel dish.