LOCAL SINGER’S ROAD TO SUCCESS
Why doesn’t the Gold Coast know more about Amy Shark? She’s been signed by Wonderlick Entertainment in partnership with Sony, worked with Grammy award-winning producer M-Phazes on her breakout track, Adore, which has amassed over two million Spotify plays, and is currently forecast for second place in Triple J Hottest 100, according to bets placed on SportsBet. The most incredible part about it all is she’s a Gold Coast girl, born and bred, and this all happened in 2016.
“At the beginning of this year I applied for a grant from Gold Coast City Council to get M-Phazes to produce one of my songs,” Amy says.
“It wasn’t even to get a deal, I just wanted it for myself. When I didn’t get it, I was pretty bummed, I said ‘That’s it I don’t want to do this anymore’. But it came around again and I pretty much submitted the same assignment and I got it.”
The grant gave her the opportunity to properly record her first song with MPhazes, best known for his collaboration with Eminem.
However, Shark has been writing and recording music for many, many years, making the “overnight success story” tag a bitter pill to swallow.
“It’s such a load of crap, what sucks is I’m a person who has said that myself and now I totally get that there’s much more to life than what’s actually seen,” she says.
“A lot of people will see me on Channel V and think I’m just some random Sony signing, probably got my song written for me. But the people who care will find I’ve been writing songs for a long time and releasing music for a long time – I wasn’t trying to write a hit, I was just writing like I have done for eight years. Sometimes it’s just your time.”
The hit, Adore, has been embraced internationally for its relatable lyrics and Shark’s effortless vocals, but it’s not your average love song.
“It’s easy to say ‘I love you’ or use those cliches. Adore is more about the subtleness of falling for something.”
Fame hasn’t found its way to her ego, with her bookietipped second place on Australia’s biggest annual countdown almost completely unfathomable to her.
“I would be doing cartwheels if I even come in 99th place,” she says.
“I’m not even going to think about it because it’s just not going to happen – I won’t even get in the top 10. If you look through the list and the people who are in the running there’s no way.
“I don’t know whose putting money on me and I feel for them because they’re not going to get it back.”
Keep an ear out for more Amy Shark in 2017, with new singles and an album on the way.