The founder of Performance Pricing Holdings, LLC. Ari Rosenberg licenses his patented IPC Pricing system, a rewards program for better ads, to publishers and agencies. Prior to that, he trained thousands of media sales reps how to sell online advertising. He started his digital ad sales career in 1999 in San Francisco joining Snowball.com, which was later, renamed IGN.com and sold to FOX for $650 million dollars. Before that, sold print ads for Tennis magazine and Newsweek and was also a media buyer at Young & Rubicam when suspenders were in fashion.
He works and lives in NYC with his wife Cynthia, and his now fourmonth- old son Bodhi. Contact: Ari@ipcpricing.com