13. STEVE CRAWLEY Fox Sports head of media
Crawley was recruited from Channel 9 last year and has made an instant impact in revamping the pay television station’s rugby league coverage. This year he led Fox Sports’ decision to have a 24-hour rugby league channel and, with it, pitched a host of new shows, including the pioneering all-women-hosted show League Life. Crawley landed marquee signing Yvonne Sampson and has put together an all-star cast.