Theatre team has ten hit seasons
SYDNEY’S Company B theatre company and Optus have celebrated the 10th anniversary of their partnership with the centrepiece — the Community Access Program — continuing to bring theatre to those less fortunate than others. The two launched the Community Access Program in 2006, and it has grown increasingly successful, says Company B general manager, Brenna Hobson. ‘‘ There’s nothing more exciting than seeing a line around the block an hour before each matinee, and just knowing that , with Optus’s support, we’re able to have groups come from a range of charities during the season.’’ The scheme comprises a charitable tickets program and an unwaged performance program. Through the charitable tickets program, 600 tickets each year are made available to Optus’s 13 charity partners, which include Autism Spectrum, beyondblue, The Cancer Council, Kids Help Line, Mission Australia, The Salvation Army, The Starlight Children’s Foundation and World Vision. Through the unwaged performance program, Company B offers free-ofcharge performances to people with no income, allowing them to see shows they would otherwise not be able to. While this unique initiative was in place before the collaboration with Optus, Optus’s involvement has helped Company B to spread the word to more than 520 organisations including health centres, hostels, refuges and youth, housing and employment services. Jann Kohlman, Optus’s group manager for sponsorship and community programs, says Optus is ‘‘ very committed to ensuring we give back to the community and enhance our corporate responsibility by helping people connect’’. Company B and Optus share a ‘‘ challenger spirit’’, she adds. ‘‘ Optus is very much a challenger brand in the telecommunications market, aiming to deliver a superior customer experience, just as Company B aims to surprise and delight audiences’’. Here, then, is to next ten years. " We’re looking forward to it."