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The Weekend Australian - Travel - - Travel & Indulgence -

NEXT year, Air Pa­cific, Fiji’s na­tional air­line, will re­turn to its orig­i­nal 1951 name of Fiji Air­ways and com­plete a com­pre­hen­sive re­brand aligned with the de­liv­ery of the first of its new A330s in early 2013. A tra­di­tional stylised masi sym­bol, lay­ered with mean­ing and de­signed by in­ter­na­tion­ally recog­nised Fi­jian artist Mak­ereta Mate­mosi, is a cru­cial el­e­ment of the re­brand­ing and will iden­tify Fiji Air­ways air­craft and rep­re­sent the na­tion’s 333 is­lands. Masi is a fi­brous cloth made from the in­ner bark of the masi (mul­berry) tree and fea­tures de­tailed geo­met­ric mo­tifs, or masi kesa, printed from the outer edges of the cloth into the cen­tre. More (in­clud­ing a video of Mak­ereta, pic­tured cen­tre, de­scrib­ing her cre­ative process): fi­ji­air­ways.com.

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