IF YOUR HAIRDRYER SUCKS MORE THAN IT BLOWS, IT MAY BE TIME TO INVEST IN SOME NEW TECH
Agood hairdryer can literally blow you away. If you’re used to the supermarket variety, an investment in a professional-grade appliance may come as a financial shock, but you and your hair will soon be reaping the rewards.
Evy Professional’s The Boss costs an executive-level $249, but with 2500 watts of super-hydrating power it’s a total beauty bonus.
The technology locks in innerhydration, meaning your hair not only dries faster, but looks and feels healthier.
Evy CEO Tracey Bazzano Lauretta says having a high-quality hairdryer makes a big difference to your tresses.
“A normal dryer dehydrates your hair – it takes the water out using air and heat, that’s its job,” she says.
“Evy uses ionic technology and what it does is breaks moisture down and puts that moisture back into the hair as it dries.
“If a hairdryer isn’t ionic it just dries the hair, which is when it becomes frizzy and brittle.
“The difference with our ionic technology is that we don’t use ceramic or tourmaline as a base. If you go to Kmart and see an ionic hairdryer it’ll usually be using those two things to make it ionic, which carries one or two minerals ... ours has a composition of 32 minerals together.”
Uneven temperature is another mane mojo killer and that’s where the $499 Dyson Supersonic really earns its keep.
It measures air temperature 20 times every second to stop heat damage at the source.
Also look out for a high-wattage motor – the extra wind power can cut styling time.
If you’ve noticed your hair develops an unavoidable layer of frizz after you dry it, there’s a good chance that $30 hairdryer is contributing.
There are a range of products on the market to help combat the frizz if you’re looking for a short-term solution, but for those of you who use the hairdryer regularly, my advice is to upgrade. You won’t look back.