Buttrose to visit Horsham
National media icon Ita Buttrose OBE will visit the Wimmera next week to officially open a new-look Horsham Priceline Pharmacy.
The award-winning journalist and television personality will engage visitors to the pharmacy with a question and answer session before walking through the newly extended store.
Horsham Priceline owner Stuart Hall said Buttrose’s appearance was a wonderful coup for the town.
“Among her many significant community roles, Ita is a champion of Priceline’s Sisterhood Foundation which is how we have been able to coax her to our region,” he said.
“She is really an Australian icon who is loved by everyone so we are extremely chuffed that she is paying us a visit.”
Buttrose is a presenter on Channel Ten’s morning program Studio 10 and has had a long and distinguished career as a journalist and presenter.
She began her career at Sydney’s Daily Telegraph and was 23 when she was appointed its women’s editor. In 1972 Buttrose and her boss Sir Frank Packer launched Australian women’s magazine Cleo and she quickly gained national attention as its founding editor.
Four years later she was appointed editor in chief of both Cleo and Australian Womens Weekly and in 1981 she became editor of the Daily Telegraph.