Mur­doch turns 80, on cusp of huge takeover

Townsville Bulletin - - Investor -

AS he marks his 80th birth­day, Ru­pert Mur­doch is on the cusp of one of the big­gest deals his global me­dia em­pire News Cor­po­ra­tion has ever done.

The pro­posed trans­ac­tion is a com­plete takeover of UK satel­lite tele­vi­sion op­er­a­tor Bri­tish Sky Broad­cast­ing (BSkyB), which would ce­ment News Cor­po­ra­tion’s move away from re­ly­ing on the cycli­cal ad­ver­tis­ing mar­ket to drive earn­ings.

In­stead, the BSkyB busi­ness, as well as News Corp’s global suite of cable TV chan­nels and satel­lite TV busi­nesses puts the com­pany squarely in the con­tent and dis­tri­bu­tion busi­ness and less prone to ad­ver­tis­ing’s no­to­ri­ous ups and downs.

I t also con­tin­ues News Corp’s mi­gra­tion to­wards di­rect con­sumer sub­scrip­tion rev­enues ev­i­dent over the past 10 years or so.

In 2009/ 10, News Corp re­ported op­er­at­ing in­come, or earn­ings be­fore in­ter­est and tax, of al­most $ US4 bil­lion.

Ru­pert Mur­doch

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