"Stay at home," air­line urges trav­ellers

Travel Daily Asia - - News -

The Lu­nar New Year hol­i­day is one of the busiest and most lu­cra­tive times of the year for many Asian air­lines. But one re­gional car­rier is ac­tively en­cour­ag­ing passengers to stay at home, rather than travel over­seas.

Sin­ga­pore-based Jet­star Asia has taken the un­usual stance by al­low­ing all passengers to change their flight dates free of charge for de­par­tures on 27 and 28 Jan­uary 2017 - Lu­nar New Year's Eve and New Year's Day.

"Fam­ily comes first," said Chan­tal van Wi­jn­ber­gen, Jet­star's re­gional mar­ket­ing man­ager for South­east Asia. "We hope our cus­tomers will trea­sure their re­union at home with their loved ones this com­ing Lu­nar New Year, be­cause you can al­ways travel after that."

As part of the cam­paign, Jet­star also con­ducted a "so­cial ex­per­i­ment" to find out if younger trav­ellers would give up free flight tick­ets to spend Lu­nar New Year at home with their fam­ily. to watch the re­sponses.

Jet­star Asia has al­ready an­nounced plans to op­er­ate 23 ad­di­tional flights over the Lu­nar New Year hol­i­day pe­riod, in­clud­ing ser­vices from Sin­ga­pore Kuala Lumpur, Pe­nang, Shan­tou and Haikou.

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