USA vis­i­tor bounce back

Travel Daily - - News -

THE United States has bucked a re­cent trend in de­creas­ing vis­i­tor num­bers from core mar­kets, with new ar­rival data for Apr re­leased by the Na­tional Travel & Tourism Of­fice show­ing growth of 8.4%.

While 14 of Amer­ica’s Top 20 tourist gen­er­at­ing coun­tries saw year-on-year in­creases in vis­i­ta­tion dur­ing Apr, three prime mar­kets saw dou­ble digit falls.

Ar­gentina, In­dia and Brazil were down 19%, 17% and 13% re­spec­tively, while China slipped 1.6% com­pared to last Apr.

Aus­tralia con­tin­ued its down­ward trend, with ar­rivals slip­ping by 1% to 111,151.

In 1Q 2017, 246,273 Aussies en­tered the United States, down 8.4% on the first quar­ter of 2016.

The over­all strength­en­ing in vis­i­ta­tion dur­ing Apr helped pull the 2017 year-to-date fig­ure into pos­i­tive ter­ri­tory for the USA, up 0.1% to 19.6 mil­lion ar­rivals, but just six top source mar­kets have shown an in­crease in tourist num­bers - Canada, South Korea, Italy, Spain and the Nether­lands.

MEAN­WHILE, a study by Visit USA Or­gan­i­sa­tion based on 2016 vis­i­tor data has shown 88% of Aus­tralians trav­el­ling to the US are for plea­sure, with Los An­ge­les un­sur­pris­ingly the pri­mary en­try point, at 48.5%, fol­lowed by Honolulu, then San Fran­cisco, New York and Dal­las/Fort Worth.

Air­lines were the most used source for trip plan­ning, fol­lowed by travel agents then OTAs, while bricks-and-mor­tar con­sul­tants were the top book­ing chan­nel.

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