COVID disruption

AN INCREASE in virtual events has been highlighted in a new study by procurement intelligence firm Beroe, with the company noting the challenges of high quality transmission, bandwidth and attendee attention span.

Beroe has predicted that the hotel supply market is expected to reduce by 2% post COVID, with larger upscale hotels severely hit by the pandemic.

After the pandemic is over, Beroe says the effect on cost per attendee will depend on whether or not a vaccination is successfully developed for COVID-19, as it will directly influence the willingness of attendees to travel.