In­no­va­tion Na­tion

These Aus­tralian com­pa­nies are rev­o­lu­tion­is­ing the way we live, one great idea at a time.

Virgin Australia Voyeur - - SNAPSHOT - Words DAN F STA­PLE­TON

AFTER­PAY Founded: 2015

The beauty of this is its sim­plic­ity. After­pay buys goods on a con­sumer’s be­half and, if the cost is not paid back within four weeks, con­sumers in­cur a late fee. Like a credit-card provider, the com­pany makes its money from these late fees and by charg­ing re­tail­ers to par­tic­i­pate in the scheme. After­pay, which is head­quar­tered in Syd­ney, has taken ad­van­tage of the shift to­wards ca­sual and self-em­ploy­ment by of­fer­ing easy credit to adults with ir­reg­u­lar in­come flows who of­ten might not qual­ify for more tra­di­tional credit prod­ucts. And it’s pay­ing off in a big way: After­pay was the best-per­form­ing stock on the ASX over the 2018 fi­nan­cial year, qua­dru­pling its value, and the com­pany has this year suc­cess­fully launched in the US. www.after­pay.com.

VI­NOMOFO Founded: 2011

Since be­ing launched from an Ade­laide garage by broth­ers-in-law An­dre Eik­meier and the iron­i­cally named Justin Dry, Vi­nomofo has tried to fun­da­men­tally al­ter the way Aus­tralians are con­sum­ing wine, and dis­rupted the brick­sand-mor­tar booze sales in­dus­try with so-called ‘Ama­zon tac­tics’: deep dis­count­ing, speedy home de­liv­ery and a user-friendly web­site. In the early days of the startup, many wine com­pa­nies re­fused to do busi­ness with it, fear­ing a huge back­lash from the bricks-and-mor­tar out­lets. But as Vi­nomofo has grown, large wine pro­duc­ers have come on­board. The com­pany has grown to more than 100 em­ploy­ees and the ser­vice has launched in Sin­ga­pore and New Zealand, with more mar­kets planned — all up, the com­pany with the nick­name ‘the Fo’ says it has more than 500,000 cus­tomers. www.vi­nomofo.com.

GOGET Founded: 2003

Shar­ing ve­hi­cles, be they cars or bi­cy­cles, is now com­mon prac­tice in ma­jor cities around the world — but when Nic Lowe and Bruce Jef­fries started GoGet (orig­i­nally known as New­town CarShare) in in­ner-city Syd­ney 15 years ago, no such schemes ex­isted in Aus­tralia. In ad­di­tion to pop­u­lar­is­ing ve­hi­cle shar­ing Down Un­der, the pair de­vel­oped a col­lab­o­ra­tive model with for­ward-think­ing lo­cal gov­ern­ments, con­vinc­ing them to set aside park­ing spa­ces specif­i­cally for GoGet hire ve­hi­cles. Now the

Vi­nomofo has tried to fun­da­men­tally al­ter the way Aus­tralians are con­sum­ing wine.

com­pany — op­er­at­ing in Can­berra, Mel­bourne, Ade­laide, Bris­bane and Syd­ney — works with prop­erty de­vel­op­ers to ob­tain ded­i­cated GoGet park­ing spa­ces in new res­i­den­tial build­ings. Other ve­hi­cle-shar­ing busi­nesses around the world cite GoGet as a best-prac­tice ex­am­ple. www.goget.com.au.

PLANET IN­NO­VA­TION Founded: 2009

The four bio­med­i­cal ex­ec­u­tives who founded this Vic­to­rian healthtech in­no­va­tion com­pany didn’t just aim to in­vent new prod­ucts that had pos­i­tive im­pacts on the world — they wanted to re­write the rules for the prod­uct de­vel­op­ment sec­tor, too. By plac­ing as much em­pha­sis on com­mer­cial vi­a­bil­ity as on tech­ni­cal needs, they fig­ured they could de­velop prod­ucts that had a bet­ter chance of suc­ceed­ing out in the real world and would there­fore have a big­ger im­pact. The re­sults have been very im­pres­sive: one sub­sidiary busi­ness, Lu­mos Di­ag­nos­tics, re­cently de­vel­oped a dis­pos­able reader. The firm claims this por­ta­ble de­vice could be con­fig­ured to al­low med­i­cal staff in re­mote lo­ca­tions to di­ag­nose in­fec­tious dis­eases such as HIV with­out a lab, then re­port the ex­act lo­ca­tion of all pos­i­tive test re­sults to a cen­tral body such as an NGO or gov­ern­ment. It’s hoped the tech­nol­ogy will help con­tain out­breaks of dis­ease across the globe in the fu­ture. www. plan­etinno­va­tion.com.au.

SAINT Founded: 2014

Ai­dan Clarke, co­founder of Mo­tor­cy­cle ap­parel com­pany Saint, ex­plains how his com­pany de­vel­oped a new fab­ric called Un­break­able Denim. How did your in­no­va­tive Un­break­able Denim fab­ric first come about? As mo­tor­cy­clists our­selves, we were frus­trated by the lack of fash­ion­able yet safe ap­parel op­tions. Af­ter a hot ride one Mel­bourne sum­mer, we set out to cre­ate the first sin­gle-layer CE-rated mo­tor­cy­cle fab­ric — un­like the other hot mul­ti­layer so­lu­tions on the mar­ket. What sort of prod­uct tests had to be done? The R&D process led us to many dif­fer­ent fab­rics, all of which we had tested in Euro­pean fa­cil­i­ties to meet the rig­or­ous CE mo­tor­cy­cle stan­dards. We worked closely with the Dyneema team, and we evolved a top denim with a great Ital­ian mill. What does that process look like? The lab­o­ra­tory test­ing is very com­plex. One test will repli­cate the wear that would be caused from com­ing off your mo­tor­cy­cle and slid­ing down the road at 60km/h. Then there’s tests for knife pen­e­tra­tion and tear re­sis­tance, breatha­bil­ity. We are proud of how tough and com­fort­able our su­perb fab­rics are. www.saint.cc.

FROM TOPSaint makes jeans for mo­tor­cy­clists; their Un­break­able Denim jeans; the Lu­mos Di­ag­nos­tics por­ta­ble de­vice.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.