THE NEW GUARD

VOGUE Living Australia - - Contents -

Meet in­no­va­tive young fe­male tal­ents

FUR­NI­TURE, LIGHT­ING, AC­CES­SORIES, AND CRE­ATORS OF THE AN­NUAL ALL-FEMME EX­HI­BI­TION, DE­SIGN­ING WOMEN based in New York City break­through project The launch of Egg Col­lec­tive’s first fur­ni­ture col­lec­tion at the 2012 ICFF in New York. “It was our sink-or-swim mo­ment. We won the award for Best New De­signer — it was a dream come true.” in­spired by “Julie Scheu, one of our first fur­ni­ture de­sign in­struc­tors. She was fear­less and showed us what a fe­male de­signer and maker could look like.” clients in­clude Jamie Bush, Drake An­der­son, Stu­dio Shamshiri, Ellen Han­son, Deb­o­rah Berke, Pem­brooke and Ives, Cham­pal­i­maud, and Com­mune. Also col­lab­o­rated with The Fu­ture Per­fect, Stu­dio Van Den Akker, Garde and M Naeve. cur­rently work­ing on “De­sign­ing and pro­to­typ­ing new work for Egg Col­lec­tive as well as li­cens­ing prod­uct to other brands.” what’s next? “Con­tin­u­ing to fig­ure out ways to cham­pion the work of oth­ers.” they say “Our work is con­tem­po­rary with a nod to­wards tra­di­tional craft. We try to cel­e­brate and high­light the beauty of nat­u­ral ma­te­ri­als, and are con­scious of how we can mix those ma­te­ri­als in or­der to el­e­vate our de­signs.” we say Egg Col­lec­tive’s clas­sic min­i­mal­ist de­signs have an in­stant heir­loom qual­ity, and their cel­e­bra­tion of fe­male tal­ent epit­o­mises the col­lab­o­ra­tive na­ture of young, dy­namic New York de­sign. It’s about so much more than sell­ing prod­uct — it’s a com­mu­nity, where de­sign­ers nurture each other.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.