New cre­ative di­rec­tor a gem

Western Suburbs Weekly - - Business - By ROSANNA CAN­DLER

DE­SPITE grow­ing up sur­rounded by jew­ellery, join­ing the fam­ily business didn’t oc­cur to Lin­neys’ new cre­ative di­rec­tor Justin Lin­ney un­til after high school.

The 27- year- old, who launched the 2015 Beau­ti­ful Re­flec­tions Col­lec­tion this month, said fol­low­ing his pas­sion for de­sign sparked a per­sonal jour­ney that cul­mi­nated in tak­ing over from fa­ther Alan as cre­ative di­rec­tor last year.

“It was never re­ally spo­ken about to join the fam­ily business, which is prob­a­bly a good thing be­cause I never had that pres­sure,” he said.

“It’s an ex­cit­ing time for the business to tran­si­tion from first to sec­ond gen­er­a­tion.”

Mr Lin­ney re­cently com­pleted seven months at the Gem­mo­log­i­cal In­sti­tute of Amer­ica, spend­ing nine hours study­ing ev­ery day to achieve the 100 per cent score needed to qual­ify as a grad­u­ate gemol­o­gist.

“I im­mersed my­self in the business and wanted as much ex­pe­ri­ence in a short amount of time as pos­si­ble,” he said.

“The great­est part is push­ing the de­sign en­ve­lope and work­ing closely with clients to make their dream piece of jew­ellery.”

Pic­ture: An­drew Ritchie d431514

Justin Lin­ney has been ap­pointed cre­ative di­rec­tor of Lin­neys.

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