Sleep­wear fit for roy­alty

Western Suburbs Weekly - - Fashion -

Munck­ton said the brand prided it­self on com­pletely lo­cal prod­uct devel­op­ment, com­bin­ing del­i­cate tailor­ing with un­par­al­leled at­ten­tion to de­tail.

The la­bel’s first col­lab­o­ra­tion with Crown has in­volved designing a range of luxury sleep­wear ex­clu­sively for the Crown Ho­tels port­fo­lio.

Tak­ing in­spi­ra­tion from the Qan­tas Busi­ness Class py­ja­mas de­signed by Mor­ris­sey, the Crown by Jack Lee Australia men’s and women’s py­ja­mas en­cour­age guests to ‘dream big’.

The quote is even lux­u­ri­ously screen­printed onto the back of each in­di­vid­ual pair.

“I’m thrilled by the launch of this an­tic­i­pated col­lab­o­ra­tion,” Munck­ton said.

“Much like the Jack Lee cus­tomer, Crown clien­tele are am­bi­tious, driven and con­tin­u­ally strive to ‘dream big’.”

The cam­paign fea­tures North Mel­bourne Foot­ball Club cap­tain An­drew Swallow with Miss Uni­verse Australia fi­nal­ist and in­ter­na­tional model Kirsten Cle­mens show­cas­ing the py­jama range.

The py­ja­mas are avail­able through Crown Gifts on­line and re­tail stores.

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