Well schooled in Sana phi­los­o­phy

Western Suburbs Weekly - - Fashion -

SANA Bou­tique has re­opened the doors af­ter an ab­sence in the lo­cal fash­ion scene with a fa­mil­iar Sana face at the helm.

New owner Amy Brit­ton worked at the bou­tique as an as­sis­tant man­ager dur­ing her high school days at PLC.

The ex­pe­ri­ence work­ing there for four years ig­nited a dream to al­ways have Sana in her life.

She moved on to man­age Scan­lan Theodore’s flag­ship Padding­ton bou­tique be­fore re­turn­ing to Sana this year.

Since the takeover, a full in­te­rior re­fur­bish­ment of the store has been com­pleted, Brit­ton has in­creased so­cial me­dia pres­ence and re­designed the web­site.

The Clare­mont de­signer-fash­ion des­ti­na­tion houses a cu­rated se­lec­tion of Aus­tralian and in­ter­na­tional la­bels in­clud­ing Romance Was Born, Bianca Spen­der, IRO, Gin­ger & Smart, Life with Bird, Kate Sylvester and H-Brand.

“Sana’s ethos is to of­fer the best of each col­lec­tion, whilst pro­vid­ing the ul­ti­mate high-ser­vice shop­ping ex­pe­ri­ence,” Brit­ton said.

“The Sana cus­tomer is age­less; the way she buys is more a state of mind.

“She is very dis­cern­ing and ap­pre­ci­ates lux­u­ri­ous fab­rics, new and mod­ern dress­ing, and most im­por­tantly what suits her body and lifestyle.

“Fit is fun­da­men­tally more im­por­tant than fash­ion.”

Pic­ture: An­drew Ritchie d452565

Sana owner Amy Brit­ton. Sana Bou­tique is at 30 St Quentin Av­enue with more on in­sta­gram @sana_bou­tique and www.san­abou­tique.com.au.

With Des­mond Eddy

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