Crack­ing good idea for funds

Western Suburbs Weekly - - News -

IT is not of­ten that the boss is seen with egg on his face – fig­u­ra­tively or, in this case, lit­er­ally.

But for the man who is chief ex­ec­u­tive of Com­mu­nity News­pa­per Group, Alan Clyne, there is no bet­ter rea­son to be in such a sticky sit­u­a­tion than sup­port­ing the search for a cure for cys­tic fi­bro­sis (CF).

Perth sib­lings Iso­bel and Ruby Don­ald­son, who both have cys­tic fi­bro­sis, are be­hind an in­ter­net video fundrais­ing chal­lenge called #crack­acure.

Much like the mo­tor neu­rone dis­ease fundrais­ing ice bucket chal­lenge that took the in­ter­net by storm last year, the girls are hop­ing for a vi­ral re­ac­tion to their video, where peo­ple are chal­lenged to crack an egg on them­selves to ‘crack a cure’ for CF.

Mr Clyne has chal­lenged his com­pany’s chief fi­nan­cial of­fi­cer, Ian Ed­wards, and Chan­nel 7 tele­vi­sion identity Adrian Barich to fol­low his lead. To do­nate or to regis­ter visit www.crack­acure.com.

Shelling out for cys­tic fi­bro­sis: CNG Group CEO Alan Clyne gets into the crack­acure cam­paign for CF.

Newspapers in English

Newspapers from Australia

© PressReader. All rights reserved.