Putting service in the Frame
THE Sinclair family has opened second designer boutique Frame on Waratah Avenue in Dalkeith.
In today’s climate of quick fashion fixes and online shopping, it’s a rare quality for boutiques to hold that old-school service, where the manager knows each client by name and understands their personal style.
But Paula and John Sinclair are highly respected in the local fashion scene and have a long history of successful businesses throughout the western suburbs.
This second Frame store is testament to their success and a major accomplishment for any fashion business in these times.
The boutique stocks and supports WA labels Chalice, Conchita and Zed Alliance, as well as other chic Australian and international labels.