New Rottnest Island website informs, educates
THE Rottnest Island Authority’s (RIA) new wildlife website is live.
The education tool for students will also help international visitors identify fauna and flora on Rottnest Island using interactive maps.
RIA digital marketing co-ordinator Natasha Marti said the website took two months to complete and was initiated because visitors often contacted the RIA with environmental questions.
“We worked with the environmental team to put the content together,” Miss Marti said.
“The way the website’s designed, it’s got on-land habitats and marine habitats and the map shows where those habitats are on the island and the flora and fauna that could be found there.
“There’s a conservation section and a learn and act section.”
While the island’s most popular animal – the quokka – features on the website’s homepage, there is also information about peacocks, skinks, New Zealand fur seals and the Australian sea lion.
Miss Marti said the RIA hoped the website – wildlife.rottnestisland. com – would broaden perceptions of the island and encourage visitors to recognise it as an A class nature reserve as well as a holiday destination.
Rottnest Island Authority digital marketing co-ordinator Natasha Marti said the site was created in two months.