Mafia wins kit con­tract

Western Suburbs Weekly - - Front Page -

SU­BI­ACO’S Pedal Mafia will now sup­ply all rid­ing kit for West­cy­cle’s state teams.

The ex­clu­sive sup­port ar­range­ment spans across ju­niors, elite and mas­ters cat­e­gories for rid­ers com­pet­ing at na­tional events in road, track and moun­tain bik­ing.

Pedal Mafia founder Jay Bar­ron said his com­pany was look­ing to do its bit in grow­ing the cy­cling com­mu­nity.

“Pedal Mafia started in my garage in 2014; it’s about get­ting more peo­ple out rid­ing bikes, band­ing the cy­cling com­mu­nity to­gether and demon­strat­ing that cy­cling is an ac­tiv­ity suited to ev­ery­one,” he said.

West­cy­cle chief ex­ec­u­tive Matt Ful­ton said he was proud to see the ar­range­ment come to fruition.

“Hav­ing a kit sup­plier that is lead­ing the way in technology de­vel­op­ment, qual­ity, de­sign and turn­around times, who is based in WA, em­ploy­ing West Aus­tralians and giv­ing back to cy­cling in the state presents a bril­liant part­ner­ship op­por­tu­nity,” he said.

West­cy­cle will launch its new kit de­signs in early 2018, with a range avail­able to the pub­lic.

Ex­clu­sive sup­port: West­cy­cle chief ex­ec­u­tive Matt Ful­ton and Pedal Mafia founder Jay Bar­ron.

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