Find­ing a home for beau­ti­ful ob­jects

Western Suburbs Weekly - - Front Page - By DENISE S. CAHILL

FROM Vic­tor Vaserely's artist proofs to pod chairs in­spired by 1960s Fer­raris, Pep­per­mint Grove's Edi­teur is bring­ing world de­sign to the western sub­urbs.

Owner Chris­tian Lyon said he wanted to stim­u­late and chal­lenge the senses of peo­ple step­ping into the store.

“We’re used to sit­ting there and tap­ping with on­line shop­ping, but the way you feel in an en­vi­ron­ment im­por­tant,” he said.

“I wanted to bring a bit of whimsy and de­light.”

Mr Lyon, an in­te­rior de­signer, has been trav­el­ling the world for 30 years sourc­ing items for clients.

He said he aimed to find pieces that peo­ple bonded with and trav­elled a few times a year to source items, along with us­ing a net­work of de­sign­ers, bro­kers and con­sul­tants.

“I’m al­ways look­ing for new pieces. It de­pends en­tirely on what you find; you can have the is re­ally most amaz­ing luck or go to one city and find one thing,” he said.

“I be­lieve Perth has be­come a lot more so­phis­ti­cated over the last decades; there’s a de­mand here for good de­sign.”

The store changes its dis­plays three or four times a year for new col­lec­tions and cur­rently fea­tures the likes of French­hun­gar­ian artist Vasarely’s colour­ful op art, Mario Sabot's Fer­rari-in­spired pod lounge chairs, African ta­pes­tries and more.

Mr Lyon said the store’s win­ter edit fea­tured 1960s, ’70s and early ’80s de­sign, which was heav­ily in­flu­enced by so­cial change.

“There was lots of pro­gres­sion in tech­nol­ogy and tech­niques, artists re­sponded and be­came more ad­ven­tur­ous,” he said.

“It was a fas­ci­nat­ing pe­riod.” He said Edi­teur meant he could give a home to beau­ti­ful ob­jects that might not nec­es­sar­ily be right for a par­tic­u­lar client at the time.

“You can’t al­ways place it for clients, but it de­serves ex­po­sure,” he said.

1. What is the role of the Small Busi­ness De­vel­op­ment Cor­po­ra­tion?

The Small Busi­ness De­vel­op­ment Cor­po­ra­tion (SBDC) has been around for 35 years and has a range of ser­vices and func­tions that are best de­scribed in three pil­lars – in­for­ma­tion and ad­vice ser­vices, ac­cess to jus­tice to help with re­solv­ing a busi­ness dis­pute and ad­vice on all three tiers of gov­ern­ment.

2. What have been some of your achieve­ments since be­com­ing Small Busi­ness Com­mis­sioner in 2012?

Our ser­vices have kept evolv­ing. We have more ser­vices on­line. There are com­mis­sion­ers in Vic­to­ria, NSW and SA as well and we meet four or five times a year face to face and put our col­lec­tive knowl­edge and voice be­hind na­tional is­sues. We’ve con­vinced peo­ple that small busi­nesses are im­por­tant to our econ­omy and ev­ery tier of gov­ern­ment now recog­nises the im­por­tance of small busi­ness. We have also played a key role in im­prov­ing ac­cess to jus­tice for small busi­ness op­er­a­tors. There is a sig­nif­i­cant im­bal­ance of power in many busi­ness re­la­tion­ships and some­times this power is mis­used.

3. Why is it im­por­tant for us as con­sumers to sup­port lo­cal busi­ness?

There is plenty of re­search that shows money spent lo­cally is re­cy­cled lo­cally. When you buy a cof­fee at your lo­cal cafe the staff are lo­cal and buy their milk from the lo­cal shop and get all their sup­plies from lo­cal peo­ple. Lo­cal busi­nesses need to keep up a high qual­ity of ser­vice and pro­duce. If all these things are equal, peo­ple are go­ing to buy lo­cal.

4. What is your ad­vice to small busi­ness own­ers to get through tough times?

Build­ing a sup­port net­work base around cham­bers and ad­vi­sors is im­por­tant be­cause you learn from like-minded peo­ple. You also have to un­der­stand your fi­nan­cials. Fo­cus on the cus­tomer… I know it sounds ba­sic but you need to com­pletely un­der­stand their needs.

5. What is your lo­cal cof­fee shop?

Dur­ing the week I go to East Vil­lage.

Pic­ture: An­drew Ritchie www.com­mu­ni­typix.com.au d483863

Chris­tian Lyon in his shop Edi­teur.

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