New women’s bou­tique ready to open in Air­lie


STROLLING through the main street of Proser­pine, many can’t help but stop and stare at the beau­ti­ful women’s bou­tique Black­bird Bou­tique, full of Aus­tralian-made fash­ion.

Owner of Black­bird Bou­tique Brid­gette Mid­dle­ton said the fash­ion store was born out of a love of fash­ion and is the ul­ti­mate shop­ping des­ti­na­tion for all the best trans-sea­sonal looks and stylish wardrobe es­sen­tials.

Re­cently cel­e­brat­ing its first birth­day, Black­bird Bou­tique has grown from strength to strength with its great range of vin­tage in­spired Maioc­chi, to the ef­fort­lessly stylish Wyse.

Ex­cit­ingly, the store is now on the brink of ex­pan­sion.

A new Black­bird Bou­tique will be open­ing in the main street of Air­lie Beach on Thurs­day, July 18, which Ms Mid­dle­ton says will pro­vide greater ac­ces­si­bil­ity to cus­tomers.

“It wasn’t in my mind to open a new store six months ago but we know our mar­ket and have built fan­tas­tic re­la­tion­ships with our la­bels so I thought it was time to make the jump,” she said.

Ms Mid­dle­ton iden­ti­fied the up- grade of main street as the per­fect op­por­tu­nity to bring her per­son­alised styling to Air­lie Beach.

“I’m am­bi­tious but I put a lot of en­ergy into my cus­tomers. All day is talk­ing, dress­ing, styling so they know when they walk out of here they have an out­fit that works,” she said.

The new store will be op­er­ated by store man­ager Se­lena Cleaver, and new brands will be in­tro­duced to the store.

“We like to be able to fit all size ranges and we al­ways stock limited size ranges so you will never see some­one else walk­ing down the street in your favourite out­fit,” she said.

EX­CIT­ING DE­VEL­OP­MENT: Store man­ager of Black­bird Bou­tique Se­lena Cleaver is look­ing for­ward to fit­ting out the new store, which will be lo­cated next door to Cold Rock Ice Cream­ery in Air­lie Beach.

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