Fond re­flec­tions

Whitsunday Times - - MCDONALDS 15 YEARS IN THE WHITSUNDAYS -

WITH more than 15 years of mem­o­ries, the li­censee of McDon­alds in Air­lie Beach, Cannonvale and Bowen, Mike Muller found it tough to pick just a few high­lights of his jour­ney with the fran­chise.

“The open­ing day of each store prob­a­bly stands out the most for me - Air­lie Beach in 1998, 11 years later in Bowen in 2009 and Cannonvale 12 and a half months later in 2010,” he said.

“Open­ing days are an enor­mous chal­lenge and the chal­lenge it brings to my­self and the team is a great test. If all the prepa­ra­tion is done cor­rectly then open­ing the doors is a smooth op­er­a­tion.”

Tech­nol­ogy is an­other area that sticks out for him and he said the store had come a long way from sell­ing five types of burg­ers to to­day of­fer­ing a mas­sive range of prod­ucts, in­clud­ing McCafe. They also use tech­nol­ogy to bench­mark and mea­sure the ser­vice of ev­ery sin­gle cus­tomer.

Mr Muller was heav­ily in­volved with over­see­ing ev­ery as­pect of all three stores open­ings from find­ing an ap­pro­pri­ate site, or­gan­is­ing the build­ing of the res­tu­ar­ant and hir­ing and train­ing staff.

“At one stage my wife Jane and I had to work as bus driv­ers, driv­ing our staff to stores right across Queens­land so they could be trained prop­erly and be ready for open­ing day,” he re­called with a laugh.

Hun­dreds of Whit­sun­day res­i­dents have found em­ploy­ment at McDon­ald’s over the past 15 years and Mr Muller said he was thrilled at be­ing able to pro­vide jobs to peo­ple from all walks of life.

“The best part of the last 15 years as a fran­chisee is em­ploy­ing young peo­ple and see­ing them trans­form from a shy 16year-old to a se­nior man­ager who is a ma­jor part of our or­gan­i­sa­tion,” he said.

“That’s the big­gest re­ward for me. See­ing peo­ple grow and thrive in our or­gan­i­sa­tion.”

FIRST THROUGH THE DOOR: The Camm fam­ily Law­son, James and So­phie (back) and Mitchell, Char­lie and Liam (front) from Mt Ju­lian with owner Jane Muller (right), were among the first cus­tomers at Cannonvale McDon­ald’s.

15 YEARS: Lo­cal McDon­ald's fran­chisee Mike Muller and Ron­ald McDon­ald hold Mr Muller's tro­phy for 15 years as a fran­chisee.

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