Ma­jor award for Chris Ja­cobs

Whitsunday Times - - 2013 WHITSUNDAY TOURISM AWARDS -

CRUISE Whit­sun­days ex­ec­u­tive di­rec­tor Chris Ja­cobs won the award for the Out­stand­ing Con­tri­bu­tion by an In­di­vid­ual at the an­nual tourism awards on Satur­day night.

Mr Ja­cobs founded Cruise Whit­sun­days in 2005 with his busi­ness part­ner Roger Dold.

Cruise Whit­sun­days has quickly be­come a lead­ing player in the lo­cal tourism in­dus­try and has plans for fur­ther ex­pan­sion.

Mr Ja­cobs was elected chair­per­son of Tourism Whit­sun­days in 2009, work­ing to sup­port the growth and de­vel­op­ment of the re­gion’s tourism.

He was un­able to at­tend on Satur­day night and was un­aware he was re­ceiv­ing the award.

How­ever, he said he was de­lighted with the news.

“The rea­son I got so in­volved with Tourism Whit­sun­days was that I am still a strong be­liever in desti­na­tion mar­ket­ing, and if each busi­ness is do­ing their own thing and there is no col­lec­tively strong pro­mo­tion of the Whit­sun­days, then we are wast­ing our time,” he said.

“We have made a sig­nif­i­cant ef­fort to change that and get Air­lie Beach, the is­lands and all of the play­ers work­ing to­gether much more strongly than they ever used too. We are still very com­mit­ted to the Whit­sun­day re­gion.”

Cruise Whit­sun­day Chief Ex­ec­u­tive Of­fi­cer Nick Hor­tle said both the com­pany and re­gion’s tourism in­dus­try had ben­e­fited from Mr Ja­cobs’ tal­ents and en­ergy.

“The lead­er­ship that Chris dis­plays and ab­so­lute ge­nius of his ideas have brought many ad­di­tional visi­tors to the re­gion and this has ben­e­fited a wide ar­ray of busi­nesses in ad­di­tion to our part­ners in the tourism sec­tor,” he said.

The award, which can only be granted once in a per­son’s life­time, is the high­est hon­our of the awards cer­e­mony.

PRES­TI­GIOUS AWARD: Cruise Whit­sun­days ex­ec­u­tive di­rec­tor Chirs Ja­cobs was awarded the Out­stand­ing Con­tri­bu­tion by an In­di­vid­ual, the lo­cal tourism in­dus­try's high­est hon­our at the Whit­sun­day Tourism Awards held on Satur­day night.

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