Tourism ex­change held in Air­lie Beach

Whitsunday Times - - LOCAL NEWS -

THE Whit­sun­day’s tourism in­dus­try con­nected with key rep­re­sen­ta­tives from na­tional and in­ter­na­tional travel com­pa­nies at the in­au­gu­ral Whit­sun­days Tourism Ex­change held in Air­lie Beach yes­ter­day (Wed­nes­day).

Whit­sun­days Mar­ket­ing and De­vel­op­ment Limited (WMDL) chief ex­ec­u­tive of­fi­cer Da­nial Rochford said he was proud to see that the in­au­gu­ral Whit­sun­days tourism ex­change was a great suc­cess.

“WMDL in part­ner­ship with Tourism and Events Queens­land (TEQ) have been or­gan­is­ing the event and we were overwhelmed with the great re­sponse from both travel trade and our in­dus­try,” Mr Rochford said.

“On the day, more than 40 lo­cal tourism businesses built new and strength­ened ex­ist­ing re­la­tion- ships with 35 key prod­uct buy­ers from ma­jor whole­salers and on­line travel agents such as Flight Cen­tre.

“Events such as the Whit­sun­days Tourism Ex­change are vi­tal to en­sure that what’s on of­fer here in the Whit­sun­days re­gion reaches the con­sumer through the dif­fer­ent na­tional and in­ter­na­tional dis­tri­bu­tion net­works,” Mr Rochford said.

“To­gether with TEQ we have man­aged to bring travel trade into the re­gion to pro­mote the Whit­sun­days and its var­i­ous ex­pe­ri­ences and prod­ucts.”

“I strongly be­lieve that we have tight­ened our in­dus­try’s bond with Aus­tralia’s travel trade net­works by invit­ing them to our stun­ning des­ti­na­tion,” Mr Rochford said.

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