Whit­sun­day youth to cre­ate sun safe fash­ion

Whitsunday Times - - COMMUNITY NEWS -

LO­CAL youth with an eye for de­sign are be­ing called on to cre­ate orig­i­nal pieces of sun safe fash­ion for the chance to win a men­tor­ship with in­ter­na­tional fash­ion de­signer Juli Gr­bac.

The com­pe­ti­tion is part of a new Queens­land Govern­ment cam­paign Project SPF – Stay Pretty For­ever.

The cam­paign, which aims to get young women think­ing about pro­tect­ing their skin, has at­tracted the in­ter­est of Aus­tralian fash­ion de­signer Juli Gr­bac, Aus­tralia’s Next Top Model fi­nal­ist Liz Braithwaite, fash­ion stylist Laura Stead­Churchill and Michelle Do­herty from Al­pha-H skin­care.

Also on board are founders of Sabo Skirt, Thessy and Yiota Kouzoukas, fash­ion di­rec­tor of The Style Creeper Nyla Jade and Be­specd eye­wear de­signer Tracey Cruick­shank.

Us­ing their com­bined in­flu­ence, the Project SPF col­lec­tive will pro­mote sun safe liv­ing and re-af­firm the “health is beauty” mes­sage through so­cial me­dia and fash­ion spreads.

The Project SPF de­sign com­pe­ti­tion is one way the cam­paign will en­gage young women and spread the mes­sage that you can still be stylish and sun safe.

New York based fash­ion de­signer and win­ner of Project Run­way Aus­tralia (sea­son 1), Juli Gr­bac, said it was great to be able to use her fash­ion in­flu­ence to con­trib­ute to a good cause.

“I’m re­ally ex­cited to see what our as­pir­ing fash­ion de­sign­ers come up with to meet this brief,” she said.

“I’m hop­ing this com­pe­ti­tion will help young women to think more about the dan­gers of the sun’s ul­travi­o­let ra­di­a­tion and what ex­po­sure can lead to.”

Ms Gr­bac said pro­tect­ing our skin from the sun was an im­por­tant mea­sure to pre­vent skin cancer and en­cour­aged youth to achieve it through fash­ion.

As­pir­ing young Queens­lan­ders can read the brief and en­ter the de­sign com­pe­ti­tion via the Project SPF Face­book page www.face­book.com/Pro­ject­SPF.

SUN SAFE BEAU­TIES: Whit­sun­day Chris­tian Col­lege stu­dents Jes­sica Hales, Samantha Topp and Jas­mine Price have got some fan­tas­tic sun safe fash­ion ideas in mind for the Queens­land Govern­ment's new cam­paign Project SPF - Stay Pretty For­ever.

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