New fash­ions at Aimer

Whitsunday Times - - WHITSUNDAY BUSINESS -

AL­READY known for its vi­brant colour and ex­quis­ite prod­ucts, Aimer Fashion and Ac­ces­sories, pre­vi­ously known as Aimer Ac­ces­sory’s, is now ex­pand­ing on their range of fashion avail­able in store.

The store at Port of Air­lie now stocks an ar­ray of cloth­ing from ca­sual to chic, re­sort wear and ev­ery­thing in be­tween.

Aimer Fashion and Ac­ces­sories owner Mered­ith Moloney felt that the re­gion needed more fashion op­tions.

“I was ob­serv­ing the area and lis­tened to my cus­tomers to no­tice the de­mand,” she said.

The so­phis­ti­cated and stylish new cloth­ing avail­able fea­ture brands Te­aberry, New Cover, Clar­ity by Threadz, El­e­gant, Mimi Fashion and Aman­dara.

The new fash­ions come in a va­ri­ety of sizes from 10 to 22 and can be worn by ladies from 30 to 70-years-old.

With com­pet­i­tive prices, the shop prides it­self on its unique col­lec­tion.

“I’ll only buy in a style range of one style, once that’s gone that’s it.”

“So you’re not go­ing to run into your­self in Air­lie Beach,” Mrs Moloney said.

Aimer Fashion and Ac­ces- sories also stocks qual­ity travel and foot wear, suit­able for the Whit­sun­day life­style.

Its sup­ply of re­laxed pants are made out of but­ton ice fab­ric which is known as ‘cooler’ ma­te­rial than cot­ton.

“[I am] very fo­cused on stock­ing right fab­ric for our cli­mate in trop­i­cal north Queens­land,” she said.

Aimer Fashion and Ac­ces­sories also sells Fit­flop shoe range, fash­ion­able and comfy flip flops.

Mrs Moloney prides her­self on her one-on-one ser­vice and abil­ity to dress a cus­tomer from head to toe.

“A lot of places you have to pay for that ex­per­tise but here it is just a ser­vice we pro­vide,” she said.

Aimer Fashion and Ac­ces­sories also stocks fra­grances, ac­ces­sories, hats, scarves, hand­bags and can­dles.

It also fea­tures des­ig­nated ‘men’s chairs’ so the men can en­joy the mag­i­cal views of the Port of Air­lie while the women shop til they drop.

COME AND PLAY: Aimer Fashion and Ac­ces­sories owner Mered­ith Moloney in­vites you to check out the store's ex­panded range of fashion.

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