Cross­ley crew claims Holden’s na­tional hon­our

Whitsunday Times - - MOTORING -

THEY’RE the re­gional deal­er­ship that could.

Proser­pine’s Cross­ley Holden has done the town proud with Holden Australia hon­our­ing the deal­er­ship as a 2014 Grand Mas­ter, one of only six in the state to earn the award.

Cross­ley Holden dealer prin­ci­pal Ben Han­cock said the award was “a big pat on the back for the team”.

“It’s not just about sell­ing cars, it’s about cus­tomer ser­vice, it’s about grow­ing your busi­ness and hav­ing cus­tomer sat­is­fac­tion,” he said.

“(Win­ning is) some­thing that is very dif­fi­cult to achieve.”

The award is de­cided upon a deal­er­ship’s “sales ex­cel­lence, cus­tomer ser­vice, af­ter sales de­liv­ery, train­ing and other qual­ity mea­sures across all ar­eas of the busi­ness”.

Mr Han­cock said the team at Crossely Holden worked hard to make the deal­er­ship an invit­ing busi­ness, not just a suc­cess­ful one.

“I like to call the place Dis­ney­land be­cause that’s how we want to make peo­ple feel when they walk through the door,” he said.

Mr Han­cock said “in a lot of cases” the cus­tomers were more than just clients.

“They’re not just com­ing in to buy a car, they just like com­ing in to catch up,” he said.

It’s clear the ap­proach is work­ing with the deal­er­ship one of just 32 in the na­tion to be awarded a 2014 Grand Mas­ter ti­tle.

“If you’re achiev­ing the things that the award pro­motes you’re usu­ally do­ing quite well,” Mr Han­cock said.

Holden chair­man and man­ag­ing direc­tor Jeff Rolfs said the suc­cess­ful deal­er­ships could take the award as a sign from higher up to keep on do­ing what they’re do­ing.

“This is not an award that is eas­ily won,” he said.

“It is given to those se­lect few who are com­mit­ted to ex­cel­lence and en­hanc­ing the ex­pe­ri­ence of ev­ery cus­tomer who walks through the door.

“This award is a re­flec­tion of the hard work and ded­i­ca­tion of the deal­er­ship’s en­tire team who are the face of the Holden brand each and ev­ery day.”

Photo: Rory Sheav­ils

HOLD ON: Roslyn Dibben, Mathew Pet­ti­grave, Ben Han­cock, Shaun Hughes, Jareth Corben and Mar­cus Han­cock are 2014 Grand Masters.

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