Whitsundays is well and truly open again
WELL, yet again the beauty of the Whitsundays has been beamed far and wide across Australia by a major TV channel.
Yesterday, Channel 9’s The Today Show did a live weather cross from Airlie Beach, as well as one from Whitehaven Beach.
It was the second time in three weeks the region has been on national television and this is due, in no small part, to the efforts of Tourism and Events Queensland and, of course, Tourism Whitsundays.
It is in times of need that your friends really step up and TW’s airline and trade partners have done just this, joining with TW on a raft of marketing campaigns.
Tigerair Australia is also sponsoring this weekend’s SESsions Recovery Benefit Concert.
Organised by a range of stakeholders including the guys from the Airlie Beach Festival of Music, it will be held this Saturday at the Whitsunday Sailing Club.
Tigerair has donated 10 flights for journalists, so they can attend the concert and also take part in a region-wide famil.
The TW team attended the Australian Tourism Exchange Media Marketplace in Sydney two weeks ago and met with 24 media representatives from TV programs, travel magazines and newspapers.
From this, TW will be able to build a strong marketing calendar for the 17/18 year with great support from key national and international media outlets for our familiarisation program.
Immediately following this was the ATE trade expo, where the TW team and 13 Whitsunday tourism operators met with a range of international wholesalers and inbound tour operators.
This year, for the first time, TW took new products that were part of the International Ready Program.
Congratulations to Lady Enid, Providence Sailing and Renegade Fishing Charters and well done to everyone for continuing to take the Whitsundays message to the international market.
Tonight is the first TW networking function since TC Debbie.
It would be great to see a huge crowd attend the event to show our support for our fellow tourism operators and also to network with one another.
CELEBRATE: Eamonn Randle from Fish D'vine, Mr Turtle, Libby Edge and Billie Edge at the World Turtle Day celebration at the Cruise Whitsunday terminal yesterday.