Whit­sun­days is well and truly open again

Whitsunday Times - - NEWS - AL GRUNDY Tourism Whit­sun­days chair­man

WELL, yet again the beauty of the Whit­sun­days has been beamed far and wide across Aus­tralia by a ma­jor TV chan­nel.

Yes­ter­day, Chan­nel 9’s The Today Show did a live weather cross from Air­lie Beach, as well as one from White­haven Beach.

It was the sec­ond time in three weeks the re­gion has been on na­tional tele­vi­sion and this is due, in no small part, to the ef­forts of Tourism and Events Queens­land and, of course, Tourism Whit­sun­days.

It is in times of need that your friends re­ally step up and TW’s airline and trade part­ners have done just this, join­ing with TW on a raft of mar­ket­ing cam­paigns.

Tig­erair Aus­tralia is also spon­sor­ing this week­end’s SES­sions Re­cov­ery Ben­e­fit Con­cert.

Or­gan­ised by a range of stake­hold­ers in­clud­ing the guys from the Air­lie Beach Fes­ti­val of Mu­sic, it will be held this Satur­day at the Whit­sun­day Sail­ing Club.

Tig­erair has do­nated 10 flights for jour­nal­ists, so they can at­tend the con­cert and also take part in a re­gion-wide famil.

The TW team at­tended the Aus­tralian Tourism Ex­change Media Mar­ket­place in Syd­ney two weeks ago and met with 24 media rep­re­sen­ta­tives from TV pro­grams, travel mag­a­zines and news­pa­pers.

From this, TW will be able to build a strong mar­ket­ing cal­en­dar for the 17/18 year with great sup­port from key na­tional and in­ter­na­tional media out­lets for our fa­mil­iari­sa­tion pro­gram.

Im­me­di­ately fol­low­ing this was the ATE trade expo, where the TW team and 13 Whit­sun­day tourism op­er­a­tors met with a range of in­ter­na­tional whole­salers and in­bound tour op­er­a­tors.

This year, for the first time, TW took new prod­ucts that were part of the In­ter­na­tional Ready Pro­gram.

Con­grat­u­la­tions to Lady Enid, Prov­i­dence Sail­ing and Rene­gade Fish­ing Char­ters and well done to ev­ery­one for con­tin­u­ing to take the Whit­sun­days mes­sage to the in­ter­na­tional mar­ket.

Tonight is the first TW net­work­ing func­tion since TC Deb­bie.

It would be great to see a huge crowd at­tend the event to show our sup­port for our fel­low tourism op­er­a­tors and also to net­work with one an­other.

PHOTO: INGE HANSEN

CEL­E­BRATE: Ea­monn Ran­dle from Fish D'vine, Mr Tur­tle, Libby Edge and Bil­lie Edge at the World Tur­tle Day cel­e­bra­tion at the Cruise Whit­sun­day ter­mi­nal yes­ter­day.

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