The new power ingredients
For the past decade, ‘It’ foods have usurped each other like Aussie PMS. We chart the main plate players
Last year’s superfoods make way for the latest meal champs. Bye bye kale
Like culottes and fidget spinners, health food trends come and go. Once, goji berries and chia seeds were the be-all of a healthy diet; now everyone’s Instagramming their #goldenmylklattes. But what drives our interest in a new food? “We see a lot of influence coming direct from the US,” explains Amy Green, marketing manager at online organic food retailer Honest To Goodness. Products trending in the US get picked up in Australia, mostly via social media, she explains. Science also plays a part: advances in gut health knowledge, for example, have given us an appreciation for kombucha and sauerkraut. So, are today’s must-have ingredients legit nutritional buys or will they be in the bargain bin next month? We asked the experts...