Ref­er­ence

ArabAd - - CAMPAIGN -

Cullers, R (2014, Au­gust 25). GAP’S New Celebrity Ads Tell Us to ‘Dress Nor­mal’. What Does That Mean Ex­actly? Ad­week Re­trieved from http://www. ad­week.com/ad­f­reak/gaps-new-celebrityads-tell-us-dress-nor­mal-what-does-meanex­actly-159703 Diaz, A, Zmuda, N (2014, Au­gust 27). David Fincher Brings ‘Pos­i­tive Anx­i­ety’ to GAP’S Fall Cam­paign. Advertising Age Re­trieved from http://adage.com/ar­ti­cle/ cmo-strat­egy/david-fincher-el­e­vates-dress­nor­mal-gap/294738/ Dua, T (2014, Oc­to­ber 22). Did GAP do more harm than good with #dress­nor­mal? Digi­day Re­trieved from http://digi­day.com/brands/in­side-gaps­fall-2014-cam­paign-dress­nor­mal/ GAP Inc. Re­trieved from http://www. gap­inc.com/con­tent/gap­inc/html/abou­tus/ ourstory.html Silva, T (2014, Septem­ber 9). The GAP’S Strange New Ad Cam­paign The Huff­in­g­ton post. Re­trieved from http://www.huff­in­g­ton­post.com/ tom-silva/the-gaps-strange-new-ad­cam­paign_b_5786990.html

Newspapers in English

Newspapers from Bahrain

© PressReader. All rights reserved.