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> has won Clarks Mid­dle East’s PR ac­count, and will be in charge of con­sult­ing the shoe brand on com­mu­ni­ca­tions, events, and press func­tions.

pres­i­dent Clarks MENA ex­plained hav­ing se­lected the Ketchum team as it “demon­strated clear con­sumer and brand un­der­stand­ing and some great ideas,” which the com­pany is ea­ger to see take shape while the Clarks busi­ness en­ters its next phase of growth across the Mid­dle East and Africa. Speak­ing about the win, Man­ag­ing Di­rec­tor of Ketchum RAAD Mid­dle East ex­pressed his en­thu­si­asm to be work­ing along­side the Clarks Mid­dle East team, He also noted “The fash­ion in­dus­try is ex­po­nen­tial in the Mid­dle East mar­ket, and is a key sec­tor to tap into.”

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